Agents that decide
Systems that plan and act without a human in the loop - the engine I'm building at Purands, where an agent runs a brand's retention on its own.
The core of my work →
Co-Founder & Head of AI · Purands
Most AI waits to be asked. I build the kind that acts.
I'm Manoj Preveen. I spent six years teaching machines to understand language - now I build agents that act on it. At Purands, that means AI that runs retention for e-commerce brands, end to end.
What I'm doing now
Leading AI at Purands
Purands is the agentic retention platform for global e-commerce brands. Instead of static email blasts and generic messaging, it deploys AI agents that predict churn and purchase intent, then engage each customer with the right message, on the right channel, at the right moment.
As Co-Founder & Head of AI, I build the intelligence engine at its core - the agents, the models, and the data that turn every interaction into predictable growth.
Visit Purands ↗
The agentic loop
Collect → Predict → Engage
An intelligence engine that learns from every interaction and makes dynamic, context-aware decisions - no predefined rules, no static flows.
- Zero-party data from every customer touchpoint
- Churn & purchase-intent prediction
- Autonomous "agentic skills" that run themselves
- WhatsApp, email, SMS, web & push - unified
Expertise
What I work on
Language understood
Intent, entities, summarization, QA, ASR - the NLP I shipped across hundreds of domains before agents were the goal.
Six years of it →Data that earns it
The unglamorous craft of curating the data that quietly decides whether a model works at all. Usually where the real wins hide.
Where models are made →
Background
Purands · Co-Founder
I.AM+ · Senior ML Researcher
Samsung R&D · Data Intelligence
IIT Kharagpur · Math & Computing
Let's build something that matters.
Whether it's about Purands, AI agents, or what's next - I'd love to hear from you.
Get in touch →